Industries we serve
SEO + AEO tailored to your industry
We work across regulated B2B SaaS verticals where buyers take months to decide. Every engagement starts with B2B SaaS SEO and AEO optimization methodology, with industry-specific layers that match how your buyers research and decide.
Why vertical specialization changes the outcome
Generic SEO doesn't work in verticals where buyers research for months and compliance shapes every word you publish. The approach that moves pipeline starts with how we work — vertical intelligence layered onto B2B SaaS SEO and AEO methodology.
38%
of software buyers start their search with AI chatbots
Gartner, 2026
6+ mo
typical B2B SaaS evaluation cycle in regulated verticals
$750B
US revenue through AI-powered search by 2028
McKinsey, 2025
How we adapt to each vertical
Vertical Intelligence
Buyer personas, compliance guardrails, required vocabulary
Keyword Mapping
Vertical-specific clusters mapped to buying stages
Content Architecture
SEO + AEO strategy built for your buyer journey
Pipeline Attribution
Performance measured by pipeline, not traffic
B2B SaaS & tech verticals
Regulated, research-heavy verticals where buyers take months to decide
When your buyer takes 6+ months to sign, every piece of content needs a job — from the first ChatGPT query to the final board presentation.
Fintech
Compliance-aware content strategy and AEO optimization for Series A+ fintech. Built for long sales cycles and sophisticated buyers.
Learn moreHealthTech
HealthTech SaaS content strategy, health system buyer mapping, and AEO for clinical technology vendors selling to health systems and payers.
Learn moreInsurTech
InsurTech SaaS content strategy, carrier buyer mapping, and AEO for insurance technology vendors selling to carriers, MGAs, and brokers.
Learn moreManufacturing
ManufacturingTech SaaS content strategy, procurement-cycle buyer mapping, and AEO for industrial software vendors selling to manufacturers.
Learn moreStartups
Pipeline-focused keyword strategy and content architecture for Series A+ startups. Quick wins and AEO from day one.
Learn moreEnterprise
Enterprise SEO audit, content architecture at scale, technical SEO, and AEO for large-scale and multi-brand sites.
Learn moreCybersecurity
SEO and AEO strategy built for your industry.
Learn moreEcommerce
Product and category optimization, technical SEO for ecommerce platforms, and AEO for product discovery in AI search.
Learn moreVertical-first, not vertical-flavored
Most agencies treat vertical SEO as a find-and-replace exercise. We build vertical-specific content strategies because the buyer journey, compliance constraints, and search behavior differ fundamentally across industries.
“Assigns a generalist writer who swaps the industry name into a template. Same structure, same insights, same vocabulary across every vertical.”
Fails the insider test: a VP of Marketing at a Series A fintech spots the generic framing immediately.
“Starts with vertical market intelligence — buyer personas, compliance guardrails, required vocabulary, and competitive positioning — before the first word is written.”
Passes the insider test: uses table-stakes vocabulary naturally and references vertical-specific constraints.
Not sure where you fit?
We work with Series A+ B2B SaaS companies in regulated, research-heavy verticals. Book a free audit and we'll map your vertical to the right approach.
Book a free XEO audit