Schema Markup Generator
The Schema Markup Generator is a free tool that generates valid JSON-LD for 8 schema types. Use the form builder for manual control, or let AI analyze any URL and recommend schemas with complete markup.
Last updated: Feb 22, 2026
1. Choose a schema type
How It Works
1
Pick a Type
Select from 8 supported schema types above.
2
Fill the Form
Enter your content details. Dynamic fields for FAQ, HowTo, and Breadcrumb.
3
Copy & Paste
Get valid JSON-LD ready to add to your site.
FAQ
What is schema markup?
Schema markup (structured data) is code you add to your pages to help search engines understand your content. It uses vocabulary from schema.org to describe things like articles, products, businesses, and FAQs in a machine-readable format. Google uses it for rich results like FAQ dropdowns, recipe cards, and product ratings.
What is JSON-LD?
JSON-LD (JavaScript Object Notation for Linked Data) is Google’s recommended format for structured data. It’s a script block you place in your page’s HTML head or body. Unlike Microdata or RDFa, JSON-LD doesn’t require modifying your visible HTML — it’s a separate block that search engines read independently.
Which schema types does this tool support?
This tool generates JSON-LD for 8 schema types: Article, FAQ Page, Local Business, Product, HowTo, Organization, Breadcrumb, and Software Application. These cover the most common structured data needs for websites and web applications.
What’s the difference between Form mode and AI mode?
Form mode lets you fill in fields manually to generate schema for a specific type — no API call needed. AI mode analyzes any URL, detects what schema types are already present, and recommends additional schemas with pre-filled data from the page.
How do I add this to my website?
Copy the generated script tag and paste it into your page’s HTML. In a Next.js site, use a JsonLd component. In WordPress, use a plugin like Rank Math or paste it into the header. After adding it, validate with Google’s Rich Results Test at search.google.com/test/rich-results.
Does schema markup improve SEO rankings?
Schema markup doesn’t directly boost rankings, but it enables rich results (FAQ dropdowns, star ratings, breadcrumbs) that increase click-through rates. It also helps AI search platforms like ChatGPT and Perplexity understand and cite your content more accurately.